「新消费」新零售商业格局与触角


【摘要】


从国民经济发展,创造居民可支配收入,用于消费与储蓄,强劲发展势头,孕育出新消费市场与发展趋势,最终演化成新零售商业格局与触角。

【国民经济】


[经济学]国民经济发展核心驱动力


【居民收入】


[经济学]中国居民可支配收入水平


【储蓄】


[经济学]中国境内总储蓄率变化


【消费】


[经济学]中国境内消费GDP占比变化


【新消费】


[新消费]驱动因素及主打市场


【新零售】


[新消费]新零售商业本质与逻辑

【拓展理解】


The four components of gross domestic product are personal consumption, business investment, government spending, and net exports (实质就是三驾马车). That tells you what a country is good at producing. GDP is the country's total economic output for each year. It's equivalent to what is being spent in that economy. The only exception is the shadow or black economy.


The new consumer is consuming content and spending money via technology at a rapid yet ever changing pace. The identity that matters in this consumer landscape is the marketable identity. The idea of sustainability in modern consumption is crucial and represents the best of our modern value system, yet it needs time to develop.


New Retail, a term coined by Jack Ma of Alibaba, is the seamless merger of online and offline commerce through the digitization of the entire retail value chain. The new reality is very clear: retailers and brands who will not invest in technology and move to New Retail will stay behind.

【关键图表】


111国民经济发展GDP三驾马车

1中国储蓄率Y10到Y21

2中国私人消费支出Y10到Y21

3中国公共消费支出Y10到Y21

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